Resilience or Ruin: The Public Health Infrastructure Playbook
A data-informed scenario briefing to defend essential services, secure emergency dollars, and mobilize cross-sector allies before the next budget cut lands.
- Stress-tested scenarios across 12 funding outlooks with copy-ready talking points for boards, legislators, and donors.
 - Rapid response playbooks: time-boxed checklists, coalition maps, and AI-assisted grant discovery templates.
 - Immediate download plus an optional bundle that unlocks Trawly AI for a full year.
 
Inside the briefing: clarity, counter-arguments, and coalition scripts.
Built from interviews with 47 city, county, and hospital-based public health leaders navigating simultaneous budget contractions and emergent crises.
Scenario Intelligence
Three “most probable” budget futures with pivot points, stakeholder triggers, and outreach scripts for legislators, donors, and health systems.
Messaging Vault
Plug-and-play slides, budget guardrails, equity framing, and conservative-friendly counterarguments tested with public health skeptics.
Coalition Playbooks
Outreach cadences, meeting agendas, and responsibility matrices to mobilize foundations, hospital partners, and mutual aid networks.
AI-Ready Toolkits
Guided prompts for Trawly AI so your team can surface new funders, and brief boards in minutes.
What’s included
- 49-page PDF loaded with visuals, policy scripts, and budget defense templates.
 - Interactive dashboards highlighting federal/state volatility and local impact simulations.
 - Board + council briefing deck with customizable slides and talking points.
 - Implementation checklists for preparedness, communications, and funding diversification.
 
Trusted by leaders protecting public health infrastructure coast to coast
Testimonials from early readers putting the Resilience or Ruin playbook to work in budgeting cycles, emergency response, and grantmaking.
“We walked into a hostile budget hearing with this briefing and walked out with a $2M restoration. The conservative messaging toolkit alone paid for itself 100x.”
Dr. Lina Prescott
County Health Director, Mid-Atlantic
“The bundle is a steal. Trawly mapped 37 emergency preparedness funders. We trimmed four weeks off our search.”
Maribel Singh
Chief Development Officer, Southwest Hospital System
“We used the coalition scripts to align our local clinics and philanthropy partners in 48 hours. The urgency of the countdown pushed us to act, and we’re glad we did.”
Samuel Ortega
Executive Director, Heartland Mutual Aid Coalition
Every tier funds reporting, AI tools, and grant-finding infrastructure for under-resourced teams.
Revenue from this launch keeps our weekly briefings free, covers AWS costs for Trawly AI, and underwrites premium seats for rural and tribal health departments.
of prior purchasers reported unlocking new funding conversations within two weeks.
average confidence boost in defending core programs after reading the brief.
Your purchase unlocks
- Independent reporting so frontline teams aren’t blindsided by policy shifts.
 - Trawly AI upkeep—the only tool tuned for public health evidence synthesis.
 - Scholarship seats for small public health teams that can’t yet afford AI tooling.
 
Three ways to deploy Resilience or Ruin
Every tier includes the report, team license, and our 14-day “no questions asked” guarantee.
Report Only
Ideal for health departments that already have robust funding research but need airtight messaging & scenarios.
- Instant access to the full 49-page scenario briefing
 - Board, council, and media talking points
 
Report + Premium Toolkit
Best for teams that need both the playbook and the AI tooling to execute.
- Everything in Report Only, plus...
 - 1-year premium access to Trawly AI (ThisWeekInPublicHealth.com)
 - Priority support emails with our research team
 
Support Journalism
Fuel the reporting, analysis, and tooling that thousands of public health leaders rely on every week.
- Instant access to the full 49-page scenario briefing
 - Quarterly transparency report on how your funds were invested
 - Shout-out (optional) in our donor wall and social channels
 
Still on the fence?
Take 14 days to explore the briefing. If it doesn’t give you an unfair advantage in defending budgets or accelerating funding, email us for a full refund—no hoops, no hard feelings.
Questions before you jump in?
We’ve answered the most common ones below. Need something else? Reply to any email from us.
How do I access the report after purchase?
What happens when I choose the premium bundle?
Can I share the report with my team or partners?
Is there really a refund guarantee?
Do you offer purchase orders or invoices?
Prefer to talk it through? Email info@pubtrawlr.com and we’ll respond within 24 hours (usually sooner).
Know someone who needs this briefing?
Share the launch while the limited-time pricing is live.